Thank you for visiting Haute Business, the landing spot for midlife fashion, finance, fitness and fun.  I’m Helen Greenwell, and I’m your host.


Like me, not all women my age want to dress like women my age.  That’s the inspiration behind Haute Business.  Although I think I’m past the age for crop tops and cutoffs, I’m not ready to ride off into the sunset in elastic pants and baggy sweaters.  If that sounds like you, I’d love to hear your ideas.  Fashion hasn’t abandoned those of us in midlife, but it sometimes takes a little more work to find.


Women I talk with are concerned about so many aspects of their finances.  I’m a Certified Public Accountant, and a Certified Financial Planner ®.  Women I talk with are concerned about so many aspects of their finances.  Over the years I’ve found women are often more comfortable discussing these topics with other women.  Did you know men in the financial planning business are always trying to find ways to reach women clientele?  That’s something we women don’t have to worry about.  We naturally love to discuss issues with each other.

Fitness & Fun

But why stop there?  Just because we’re “of a certain age” we shouldn’t abandon fitness, or the idea of looking our physical best.  You’ll find exercises and food tips to help you on that journey.  If you’d like some extra motivation, you can join our private Facebook group, Haute Fitness. I hope to inspire you with workouts and health tips with a bit of fun sprinkled in.  After all, if we can’t enjoy ourselves, why bother?

Please join our email list for post updates and more info.  I’m so glad you’re here!